01772 669399 Request Demo
Back to all news

Santé Group acquisition of Keyman Adviser client portfolio boosts premium book to £30 million

June 2023

The Santé Group has acquired the client bank from independent insurance broker Keyman Adviser Ltd for an undisclosed sum and sees the combined Group’s premium book hit the £30 million mark.

Launched in 2015 by Duncan and Janet Deaves, the company provides business protection products, specifically key man and relevant life insurance, alongside shareholder, partnership, and income protection products.

Duncan Deaves, who has over 37 years of experience in the insurance and protection industry, was an appointed representative and national sales director at Chase Templeton Ltd. He previously held similar roles with Combined Insurance Company, Allied Dunbar and Bupa.

Santé Group is looking to make additional acquisitions of independent insurance brokers throughout the year as part of growth plans and to increase its premium book. The client portfolio will be serviced under the Santé Life brand.

Santé Group’s chief executive, Paul Nugent, said: “Duncan and his business are well-respected in our industry, and we knew the acquisition of his business would be a perfect fit and help us expand our market share.

“We offer very attractive acquisition terms to owners of independent brokers who are considering whether or not they should sell, and more importantly, the sale of their business doesn’t mean an end to their income, as we offer attractive commission income streams.”

Duncan Deaves added, “I was looking to exit the business and received several offers, but I already knew Paul and his team and respected their approach and culture of doing business. I knew that selling to the Santé Group would ensure my clients would still receive expert advice and excellent service.”

Keyman Adviser Ltd will still operate under its brand as part of the acquisition terms.

The Santé Group comprises, Santé Life, Nugent Santé and Santé Partners. It also includes ArchAngel, a software platform designed specifically for health and protection brokerages to support them with compliance and business support.

 

-ENDS-

Media Enquiries:

Michael Gregory – 07813 006842

Michael.Gregory@limitlesspr.co.uk 

NOTES TO EDITORS

The Santé Group Limited is registered in England & Wales number 12186155. Registered address: Santé Group, 523 Garstang Road, Broughton, Preston, PR3 5DL.

Nugent Santé Ltd is a wholly owned subsidiary of the Sante Group Ltd. Nugent Santé is authorised and regulated by the Financial Conduct Authority. Financial Services Register Number 770038.

Santé Life Ltd is a wholly owned subsidiary of the Sante Group Ltd. Santé Life is authorised and regulated by the Financial Conduct Authority. Financial Services Register Number 927705.

Sante Partners Ltd is authorised and regulated by the Financial Conduct Authority. Financial Services Register Number 914023

Speak to our dedicated team

Request a Demo